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Archive for October 25th, 2009

a-piece-apart-front

I don’t know how they manage it, but Laura Stefania and Starr Hout make clothes for you and me…even if you are twenty-something and I am hmm hmm hmm…their mixable, matchable, impeccable pieces just work and work together. They can look hip or homey, biz casual or Hepburn glamorous, perhaps depending on the attitude with which they are worn or maybe just the many environments into which they fit so naturally. Laura and Starr’s couture line of women’s clothing, Apiece Apart, is like that…chameleon-ish, beautifully cut, polished, easy to wear and to look at, and they stretch wardrobe options with a terrific mixability. We are crazy about their smart, beautiful, modern clothes for modern people of any age.

Last summer, when Laura was out visiting from New York, she came into my shop and love, love, loved the look of deep-relief letterpress on thickest imaginable papers. It was a mutual admiration society all of a sudden.

The resulting cards we made for them puts their understated logo in pearl foil on the front of an slim horizontal card. Their logo looks so good this way that they replicated the subdued look on their home page. Here is the back:

Apiece-Apart-back

Gray ink in a modern typographical layout. One more view…

Apiece-Apart-on-wood

Shall we shop?

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