Financial, Medical, and Law Professionals often opt for generic offerings from online houses that supply stationery and other kinds of mailing materials. It can make sense because the price is usually right and it doesn’t take too much thought or effort to pick from among their samples. But what is the reaction of the client who receives those mailings?
Christina Larson asked me to do some Client Birthday cards for her — an extension of her beautiful stationery wardrobe you can see in another post here — and this is what I came up with. I have used similar ideas for Christmas cards and people love them. Red paper!
It seems so much more thoughtful to send a custom designed greeting to precious clients who depend on us and whom we depend on, too. These were foil stamped in gold and letterpressed in gray ink on 600 gram (super-thick) Cranes Lettra paper. They feel special, rich, exuberant and real.
Wishing YOU everything wonderful on Thanksgiving!