Archive for June, 2011
Fabulous New Branding for Danny Kash Photography: Edge Painted Letterpress Business Cards, New Logo Design from Studio Z Mendocino
Posted in Branding for Wedding Photographers, Business Cards & Stationery, Business Cards for Photographers, Business Cards with Edge Painting, Destination Weddings, Graphic Design, Graphic Designers and Letterpress Printing, Identity Campaigns, Letterpress Printing, Logo Design, tagged 600 gsm Cranes Lettra Paper, Branding and Letterpress Printing, Business Cards, Business cards for wedding photographers, Couture Business Cards, Edge Painting on Business Cards, Fabulous Letterpress!, Graphic Design, Identity Programs, letterpress, Letterpress Business Cards, Letterpress Cards, Letterpress Printing, Logo Design, \ on June 16, 2011 | 6 Comments »
Danny and Loreta Kash are the principles and great talents behind Danny Kash Photography, which operates out of Connecticut and is available for worldwide destination shoots. It was an incredible experience working with them to develop their new brand because they were so specific about the tone they were looking for, and at the same time so ready to listen to my ideas and inspirations. It was an ideal collaborative experience. Loreta was amazing…she sent me a kind of vision board to work from…showing colors and passions and attractions, moods, and just things that made her heart beat faster. She is so organized and creative at the same time. Look how fab:
It was always fun to confer with them on the phone, always excitement, curiosity into the mysterious process of creation. When I sent them this design, we all just KNEW: this was IT. They definitely wanted this gorgeous pale Caribbean blue-green color, and there were other accent colors we considered, like a sunny orange-ish shade, but in the end we opted for a charcoal gray as the second color.
We deeply impressed the type into 600 gram Cranes Lettra, with the contact information on the back to keep the brand really pure and important. This is my favorite way to make a card really sing. The edges were painted in the same watery-green-blue color, a little accent that pulls the WoW factor up several thousand notches, as we all know.
O, EDGE PAINTING!!!
The flowing lines and swooshes of the “dk” monogram set an elegant, celebratory mood behind the classic-yet-slightly-quirky Roman typeface. It’s a fresh, distinctive look for two very special people. And it is always a big treat for me to participate in redefining a company’s graphic look from the ground up. An honor, and a super-fun and exciting adventure. I love the creative trance that brings me to a finished product like this. Do you like it?
Posted in Couture Letterpress Invitations, Event & Party Invitations, Graphic Design, Letterpress Baby Shower Invitations, Letterpress Printing, tagged Fabulous Letterpress!, Graphic Design, letterpress, Letterpress Baby Shower Invitations, Letterpress Cards, Letterpress Printing, Local Projects on June 9, 2011 | Leave a Comment »
Three color letterpress folders: gray, black and papaya colored inks on 300 gram white Cranes Lettra . Papaya envelopes with a jazzy stamp. A fabulous menu and guest list.
Posted in Branding for Wedding Photographers, Business Cards & Stationery, Business Cards for Photographers, Business Cards with Edge Painting, Graphic Design, Graphic Designers and Letterpress Printing, Identity Campaigns, Letterpress Printing, Letterpress Printing for Graphic Designers, Logo Design, tagged 600 gsm Cranes Lettra Paper, Business Cards, Business Cards for Children's Photographers, Business cards for wedding photographers, Couture Business Cards, Edge Painting on Business Cards, Fabulous Letterpress!, letterpress, Letterpress Business Cards, Letterpress Printing, Logo Design on June 7, 2011 | 1 Comment »
The great big “L” monogrammed on Leo Druker‘s oversized letterpress printed business cards strikes as bold a statement as the Washington DC photographer makes with his work. Leo came to Studio Z Mendocino with his logo already designed. We conferred with him about the best materials to use, how to give the cards their majorest WoW factor possible and came up with these beauties.
Printed on a 2.5 x 4 inch sheet, and weighing in at 600 grams on super-thick Cranes Lettra luxurious stock, these are not cards to fool around with. They mean business. We printed them in two tones of charcoal gray ink, then, to put the upper cut into the already big punch, we edge painted them in the darker of the two grays. As Leo has told me several times in emails: they “are getting rave reviews from every person who looks and/or touches them.” Well, we are not surprised. They are stunning.
I wish you could feel them. Substantial. We love strong beauty and these are that.