Ottawa, Canada, artist Michael Morris’s bigfatmedia produces work that is so hip, brash and hilarious I can’t believe it. With impeccable skill and imagination the multi-genus genius designs graphics, games, incredible animations, greeting cards and more that will astonish and crack you up. He designed these audaciously understated business cards for himself over the course of several months. I got to participate by fielding questions and playing devil’s advocate until he was satisfied. We used our favorite sheet, 600 gram Cranes Lettra. Here are Micahel’s own words:
I designed these ultra-thick 4-ply cotton business cards that feature a white Pearl foil and Grey ink deep impression on the front for an ultra minimalist look, and a light Grey light impression on the back, featuring contact info and a QR code pointing to the bigfatmedia website. The white foil appears and disappears depending on the angle of view, and with many weeks of consulting with Zida Borcich (Studio Z Mendocino), a master in the art of letterpress. This was the result.
Thanks Zida, it was a pleasure working with you on this project and I look forward to working with you again in the future.
This is the first time we have letterpressed a QR code on anything at the shop here in Fort Bragg, so we are feeling awfully moderne. I love the juxtaposition of newest and oldest technologies on one little piece of paper, spanning over 500 years — and how many iterations of upgraded communication tools is anybody’s guess. We love the cards and love working with Michael.